How to Stand Out in a Sea of Sameness: Use Your Personal Story to Build Connection

We know there is so much noise on social media and it’s getting more and more challenging to set ourselves apart in this digital age. But we can differentiate ourselves if we learn to identify a nugget of our own story and use it online to build connection - and trust - with your audience.

In this session, you’ll learn how your story can define how you show up in the world through your online profiles and other digital assets. Everyone has a story but for most of us it can be challenging to know what our story is and how it ties into what we do professionally. You’ll receive prompts to get you thinking about your story nugget.

Attendees will walk away with ideas to uncover their personal slice-of-life story, how to create the written narrative for their story, and methods and tactics on where to use it. You may be surprised by the many ways you can use your story! And the best bonus of all: you will wake up to your brilliance…and own it. 

Presented by Kate Paine, Founder & CEO of Standing Out Online, LLC